smashmouth® guys personal training
If you already operate a personal training studio in a high traffic retail area or consumer location, or a mobile personal training service, or are thinking about starting either of them up, you can ride our coattail of success with the smashmouth® guys personal fitness brand.
You’ll immediately feed off of the recognition that our brand has accumulated from other points within the fitness industry, such as: traditional fitness clubs, nontraditional fitness clubs, tanning salons, sports beverage bars, sandwich shops, sports nutrition centers, fitness equipment stores, sports specific training facilities, sports specific skills camps, and therapeutic studios. Plus, you’ll also immediately tap into the recognition that our brand has instantly achieved by virtue of being unique, distinctive, and differentiated, along with the credibility of a name everyone knows and has heard for over 20 years.
But, unfortunately for your competition, they’ll only be able to offer their clients a personal training service with an ordinary, everyday, run-of-the-mill name. All the better for you, because you’ll be able to out-promote them, adding pizzazz and differentiation to your service through use of the smashmouth® brand.
Given a choice between the ordinary services and ours, doesn’t it seem fairly obvious that people will choose the smashmouth® brand for the best one-on-one, personal training available anywhere?
Since this format serves the man who’s more focused on personalized attention, rather than having access to traditional programs, services, amenities, or equipment, your studio, mobile unit, or proposed location should be set in a skeleton-like environment, making this a low square footage and capital intensive format.
Even if you operate this format as a mobile service, you’ll still have the right to use the smashmouth® brand with regard to allof your promotional efforts, including brand, logo, and slogan use on marketing material, such as: business cards, brochures, print media ads, radio spots, cable and satellite spots, vehicle decals, and trainer athletic wear.
If you’re converting over to our brand from another, your strength training, circuit training, and cardio equipment shouldn’t be much of an issue. If you’re starting from scratch, you’ll have a choice of various strength training, circuit training, and cardio equipment manufacturers from which to equip your studio or mobile unit, rather than just being locked into a single pick, plus you’ll follow our guidelines on how to set up and run your studio or mobile unit.