About Us
At Multinational Brands®, Inc. we’re not just bodybuilders, we’re brandbuilders…Muscleheads With MBA’s. We’re the guys who’ll outwork you in the gym, then outthink you in the boardroom. We’re an elite team of promotional specialists who know just as much about business as we do about fitness. As the parent company of smashmouth®, we’re an ambitious, aggressive, groundbreaking upstart, with an innovative, cutting edge, vastly superior product.
Teaming hard-hitting terminology with the power of the one word identity, we’re doing exactly the same thing with smashmouth® that Wayne Huizenga did with Blockbuster®…not only making it a household name, but taking it to the top of its respective industry.
Our diversified business model, which DOES NOT function like a traditional franchise, but instead works more like an automobile dealership, is revolutionizing the business relationship between corporate and club!
The person responsible for taking it from script to screen, our Vice President Of Multinational Development, is an MBA with nearly 40 years of experience in the business, spanning 5 decades.
Today, most people involved in the upper echelons of the fitness industry are merely suits, with no experience at the grass roots level. But that’s not true in our case. That’s because, believe it or not, our founder is the same man who, as an accomplished golfer, broke down the walls for many of today’s athletes, when in 1969 he first introduced strength training into the world of individual sport athletics.
Up until then, this type of conditioning was considered taboo for most athletes, with the exception of football players, wrestlers, and shot-putters. Through experimentation, he once and for all laid to rest all of the myths, fables, and wives tales, including those held by golf legend Bobby Jones, who actually believed that resistance training would create a muscle-bound condition that would destroy the golf swing.
Our founder proved to all the naysayers, skeptics, disbelievers, and doubters that he could indeed use strength training principles to add incredible amounts of distance to his game. Thus, by doing just that, he became the first individual sport athlete in history to prove the benefits of strength training for those who participated in these types of sports. His willingness to push the envelope, explore uncharted waters, and go where others feared to venture, spawned a whole new mentality that would forever revolutionize the way individual sport athletes would prepare for competition.
Today, from a business perspective, our founder still has the same degree of fearlessness that he exemplified way back then from an athletic standpoint…he doesn’t shy away from what others are afraid of!